It´s about the power of doing things together. That goes for sustainability as well of course. Here Kathrine Löfberg, chair of the board, and Anders Fredriksson, CEO, share their thoughts on Löfbergs´ sustainability work.
The financial year of 2020-2021 was characterised by challenges and new ways of working – and a strong belief in the future. Increased support for small-scale coffee farmers, more certified coffee, lower climate impact, and continuous investments in a circular transformation were some of the progress. That is what the new sustainability report from Löfbergs Group shows.
Since 80-90% of the climate effects of coffee occur in the coffee growing countries, it is valuable to minimize waste of the finished product. Löfbergs and Circle K’s new sustainability project Rescued Coffee was born from that insight; a coffee that otherwise would risk being wasted at the roasting house. After a successful pre-test, the coffee is now being launched on a wide front in Sweden.
Reports are pointing to a disastrous coffee harvest in Brazil but rising prices are not the only outcome. The challenging harvest exposes the convoluted and unfair mechanisms of the coffee trade, and the environmental and climate challenges that the whole industry must solve together. The good news is that when challenges become so apparent, it gives us the opportunity to do something about them.
By 2030, Swedish based coffee group Löfbergs strive to be 100 % circular, which includes only using packages that are recyclable and made from renewable or recycled materials. In a recent project, Löfbergs has reached revolutionary results – successful pilot tests of what likely is the world’s first high barrier soft plastic PE mono-material prototype for coffee.
The roasting process has been one of the great sustainability challenges for the coffee group Löfbergs for a long time. Now, the family-owned coffee roaster has found a solution. The company started roasting with 100% fossil-free bioLPG at its facility in Karlstad, Sweden, last week, which significantly reduces Löfbergs’s climate impact.
On 7 March, 25 years has passed since the coffee group Löfbergs as the first larger coffee roaster in Sweden produced the first package of organic coffee. There was not much of a demand and few people were willing to pay extra for sustainably certified coffee, but the family-owned coffee roaster was still convinced that this was the future. Today, Löfbergs’s entire assortment is certified.
Coffee is amazing! We love the smell and taste. We love how it wakes us up in the morning. We love how it brings people together and generates conversations and togetherness. We also know that coffee could mean so much more. The full potential of coffee is not being used today. We want to change that to contribute to a 100 per cent circular production and consumption of coffee, without any waste.
Lower climate impact, more certified coffee and increased support for small-scale coffee farmers. The new sustainability report from Löfbergs shows that the family-owned coffee company continues to develop in the sustainability field. Löfbergs is now aiming at new goals: circular transformation with zero waste.
They are both a part of the Swedish fika culture. The coffee shop chain Waynes and the coffee group Löfbergs are now joining forces in a collaboration that will strengthen the two companies. As from spring of 2021, Löfbergs will be the exclusive coffee supplier to all of Waynes’s coffee shops in Europe, Middle East and Asia.
All companies have waste material that they don’t know what to do with. Swedish based coffee company Löfbergs teamed up with Stich N Stones and figured out that they can upcycle their coffee jute sacks into Coffee Sack Caps.
Disposable cups often contain a plastic barrier layer, which makes them more difficult to recycle in a proper way. Unnecessary according to Swedish based coffee group Löfbergs, which has found a new solution that is completely plastic-free and easily can be fully recycled. It means Löfbergs takes another step towards the vision of being 100 per cent circular and generating zero waste.
