Sweden is one of the world’s most coffee-consuming countries. Hot coffee is dominating, but the interest for cold coffee is growing, especially among young people. This according to a new survey conducted on behalf of Löfbergs. 36 per cent of all coffee-drinking Swedes aged 18 to 29 have consumed ice coffee in the past month. It means that ice coffee is more popular than both cappuccino and latte.
Rami Kuusisto becomes the new Managing Director of Löfbergs in Finland. On 1 September, he succeeds Kent Pettersson, who continues in the role of Chief Commercial Officer Market East at Löfbergs.
The new sustainability report of Löfbergs for the prolonged financial year from July 2022 to December 2023 shows that the family-owned coffee roaster continues to make progress in the sustainability area. The company also presents a new framework for sustainable development, where the goal is to reduce emissions in the entire value chain (Scope 3) with 30% by 2030.
The Swedish-based coffee company Löfbergs is now taking a new important step to reduce its carbon footprint. By cooperating with the logistics company Scanlog, the family-owned coffee company secures 100 per cent fossil-free sea transport – a measure that reduces the CO2 emissions with 1,800 metric tons.
The sales figures of Swedish based Löfbergs reveal an upward trend, and to meet an increase in demand, the family-owned coffee roaster is planning to build another roasting house in Karlstad, Sweden.
Lead by experienced professionals and backed Löfbergs the new company GrowGrounds has set out to change a global coffee industry with major climate and environmental challenges. In collaboration with coffee farmers all over the world, the goal is to eliminate coffee's negative CO2 impact and restore nature, and simultaneously ensure income and better living conditions for the coffee farmers.
The coffee roaster Löfbergs sells the British brand Percol to India-based Continental Coffee. With this transaction, Löfbergs will fully focus on its own brand in the UK.
After several years of development, the Swedish-based coffee roaster Löfbergs is now presenting a world first in the form of coffee packages in mono-laminate. The benefit of the new packaging is that it can be recycled instead of incinerated, which creates prerequisites for a circular economy. The climate impact is reduced with 55 per cent compared to previous packages.
Through purposeful efforts and large investments, Swedish-based Löfbergs has successfully reduced its climate impact with 90 per cent over the last three years. The results are presented in the sustainability report that the family-owned coffee roaster releases today.
A transparent coffee industry for the benefit of the farmers who grow the coffee. That is the ambition of Era of We, a new digital platform that gives coffee farmers the opportunity to set prices and create their own brands, and everyone can participate. In 2021, Löfbergs Group joined Era of We as the first roaster, launching the platform in Sweden. Now the turn has come to Denmark.
Kajsa-Lisa Ljudén has been appointed new Head of Sustainability at Swedish-based Löfbergs Group. Kajsa-Lisa has ten years’ experience of sustainability work and is currently working as sustainability strategist at the family-owned coffee roaster. She succeeds Eva Eriksson, who is retiring after 34 years at Löfbergs.
The sustainability project Rescued Coffee began a year ago, a cooperation between Circle K and Löfbergs with the purpose to minimize unnecessary waste of coffee beans. Four batches of Rescued Coffee has been launched during the year, which means that 26 tons of coffee that risked being wasted has been drunk up instead.
